Last week visited a pop up HD Cafe Location downtown Toronto , Nice shop er Cafe in the trendy area of Queen West Yeah its a cafe that serves a wicked espresso but also a shop that has events on tues night and thurs a tech will be present to inform how to take care and do basic service to bikes , also a ride machine were one can run the bike through the gears to get a feel , Great staff and lots of grab bag goodies free , As mentioned its a pop up shop so closes in Sept and if it takes on who knows may pop up somewhere else in the spring .

 

Build it and they will come...

 

Cool !

 

I went there last month. Had a very good espresso, and enjoyed seeing the two vintage HDs on display (a 47 EL and a 77 FXR). It's an interesting marketing initiative for HD, in that few of the visitors to the cafe were motorcycle folks; they were more likely to be local hipsters. The other puzzle is why HD would put all that effort and money into a pop-up store - it's supposed to close in October.

 

From what I gathered if HD feels that it drew enough crowds they may pull another pop up next spring but who knows where , A marketing stunt yeah but it is a nice touch and if they were to set up a proper ah non pop up store in the right location I cant see a fail , Build it and they will come .

 

Why would they do it? After boning Canadians for decades on parts and accessory purchases,just a little reminder of where a lot of that money goes...

 

Well if thats where a lot of that money goes Im good with this its a great idea even if another pop up shop pops up .

 

I hope they come down to Niagara Falls soon...b.