IMO, customer service and the maint. shop should be the main criteria for the "ratings" of H-D stores. To me, everything else is secondary.

 

I would agree that customer service and the shop should dominate the measurement, however, customer service is subjective at best. Whatever they use to measure, it needs to be the same for every dealership.

 

#1 Dealer in the World for 2016 New Harley Sales...
In other words they sold more Harley's in 2016 than any other dealer in the World..don't know how many dealers that Harley Davidson has world wide ...or how many sold units it takes to be the top dealer worldwide....but I have to guess that being #1 is a big deal....

 

Only if you're a dealer. Don't know why the general public would really care one way or the other.

 

jpooch00 - I have to disagree with you. Having spent quite a bit of time in the automotive industry, I have to say that being number 1 is a big deal to the public. That no 1 rating is not just about sales - there are a host of things and that includes customer satisfaction.

Imagine this - you have a dealer near you that sells all of his products for $2000 less than anyone. Because of that, he may be number 1 in sales. But, because he simply sells, he is not able to invest into his service department and you have to take your bike elsewhere for service. This should be a concern for you.

We, as customers need to locate "well rounded dealers" - sales, service and parts. This drives the number 1 ranking.

 

The general public cares because high volume dealers don't sell a lot of bikes by having high prices. The Space Coast area of Florida doesn't have enough people to support the largest volume Harley dealership in the world. So, they are obviously selling to customers from out of their market. People who purchase out of their market do so because of price, customer treatment, price, selection, price & most important, bottom line price. Since both Daytona and Orlando have large fancy dealerships & have plenty of bikes, I'm guessing its bottom line price. Most of the people I ride with in the Daytona area purchased their bikes out of market, either Jacksonville or Sanford. Service or parts departments had nothing to do with their decision. $2k-$3k difference in price did.

 

It was worth the trip for me. I shopped locally and told the "big" dealer near me I was going to drive down there because their inventory and prices (at least the ones listed) were better. OL and I drove down to check out a couple used bikes, for a very little bit more I rode home a new one (2016). They made me a deal I couldn't refuse and even the OL was happy.

 

I visit them often enough when in Florida as I stay in Palm Bay. Nice place with good people.

 

San Diego Harley on Morena Dr. typically has between 200-250 bikes on the floor at any time. The building used to be the Bell Helicopter Factory so the showroom is huge. They also have an exact replica of the shack where Harley and the Davidson brothers got things started in Milwaukee.

 

I was blown away by the San Diego Harley Dealership, I rode down from Northern Alberta and I gotta admit I could have spent the whole damn day walking around that dealership nothing in Canada compares for sure..