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BC Government Offers $1.5 million to BC Investors to expand Dayton Boots’ 70-YEAR Legacy of Manufacturing in East Vancouver.

VANCOUVER, BRITISH COLUMBIA, January 10, 2017. - Dayton Boot Brands Ltd. (“Dayton”) has been approved as an Eligible Business Corporation (“EBC”) under the Government of British Columbia Ministry of International Trade Investment Capital Branch’s Investment Tax Credit program. Dayton investors are eligible for up to $1.5 million in 2016 tax rebates.

The program is designed to encourage patient capital to make equity investments in select BC small businesses. BC residents over the age of 18 can receive a 30% rebate on their investment, which is as good as cash. The BC government will issue a refund cheque if the investor has no income tax owing. This is not considered income for subsequent tax years.

Dayton is able to raise $5 million under the program. It has raised $1.7 million to date and is issuing up to 33 additional GIC’s that are 130% secured by the BC Government’s EBC tax credit and a royalty trust funded by global licensing revenues from the Dayton brand’s trademark (“Dayton Royalty Trust”).

Investment Benefits

Guaranteed Investment Rebate - Capital return is fully secured by the Dayton Royalty Trust’s global trademark revenue stream.

Immediate Tax Free Returns - BC Government pays 30% immediately and lowers the investment’s cost base. Further income tax credits up to 77% are available using RRSP eligibility. Contributions and credits can be spread over multiple tax years. Family members can increase total tax benefits using concurrent investments.

Convertible to Dayton Common Shares - Conversion rights give exposure to “blue sky” liquidity events such as private equity arrangements of public offerings. Series C share conversion rights give the ability to “double down” with TFSA tax free capital gains in the event that Dayton grows at projected rates.

Limited Availability

The BC Government limits individuals’ immediate benefits to 2 GIC’s. Applications to qualify will be taken on a first come first served basis. The investment is extremely time sensitive and the tax benefits may end without warning once the Province’s budget has been allocated. Investments must be made before February 28, 2017 but Dayton is predicting allocations may be unavailable in as little as 2 weeks. 90% of allocations have been made as of the morning of January 9 with 5% of that used in the past week. Tax credit allocations can be confirmed within hours upon trust account deposit with Dayton’s lawyers.

Not an Offer, Projections and Forward Looking Statements

This news release does not constitute a prospectus or offering for financing, and no guarantees are made or implied with regard to the success of Dayton Boot Brands Ltd. or its business. No securities or other regulatory authority has either approved or disapproved of the contents of this news release. No representations or warranties of any kind are intended or should be inferred with respect to the economic return that may accrue to any person. Readers should seek professional advice with regard to the contents of this news release.

ABOUT DAYTON BOOT BRANDS LTD
An iconic Canadian brand, “Dayton” boots and shoes have been handcrafted in East Vancouver since 1946. Founded behind the bar of the Lumberman’s Social Club on East Hastings St, “Daytons” have set the standard for heavy-duty, work and motorcycle boots. Our timeless styles are often copied but seldom rivaled for materials, workmanship, function and fit. Today, "Daytons" enjoy a global cult-like following of rabid fans from all walks of life. We regularly ship to all provinces and territories in Canada, 30 or so of the lower 48 states and 30 plus countries worldwide.