BREAKING NEWS: Harley-Davidson to Change the Name of ‘Fat Boy’
Bowing to criticism of fat shaming, the MoCo has renamed the popular softail cruiser ‘Big Boned.’
The times, they are a’ changin’. Certainly this has been true for Harley-Davidson, a company that has faced changing times a lot recently. From tariffs to electric engines, the company has learned that it must keep evolving to keep on riding. But recently, industry insiders were shocked at the Motor Company’s latest change.
The iconic Milwaukee, Wisconsin-based motorcycle manufacturer announced that all 2020 Harley-Davidson models onward will change the iconic “Fat Boy” name to “Big Boned.”
Harley-Davidson Motor Company, which has been making legendary motorcycles for 116 years, had been targeted in recent months by vocal protests organized on social media and various boycotting campaigns from individuals and organizations who felt that “Fat Boy” was a form of body shaming. Not wanting to alienate potential new customers, the company chose “Big Boned” as a replacement moniker to appease critics.
The Fat Boy came roaring on the scene in 1990, co-designed by Willie G. Davidson. With its front and rear solid-cast disc wheels, shotgun exhausts, and slightly flared fenders, it became an instant classic.
We’re not sure if saying, “I’m riding on my Big Boned” has, well, the right ring to it.
When asked for comment, Harley-Davidson replied, “Look at the date…”
Happy April Fools Day!
Just kidding! Harley is sticking with its famous moniker, and like the Terminator on his Fat Boy, the bike will be back!
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