Revving Motorcycles Starts Sturgis Rally Point Construction
Typically, when a company breaks ground on a new location or building, they bring out hard hats and ceremonial shovels.
That really doesn’t seem that fitting for a permanent structure in Sturgis for Harley-Davidson fans worldwide, does it?
Revving Harleys and burnouts were instead employed to help celebrate the beginning of The Rally Point construction. This permanent structure will be more than just a place to hang out when in Sturgis.
Building on the 75-year agreement that makes Harley-Davidson the rally’s official motorcycle, The Rally Point – at the corner of Main Street and Harley-Davidson Way – will include a stage for events, concerts and weddings. An elevated area for riders to take pictures on their motorcycles with the iconic STURGIS sign as the backdrop is also part of the plan.
That’s right, if you want to get married in Sturgis you now have a much more convenient way to do it!
To make it extra special, Harley-Davidson brought in some special building material.
To ensure the new multi-purpose space builds on the legacy of the brand and is pure Harley-Davidson, 74 bricks from the company’s Milwaukee headquarters, a building that once housed the company’s factory dating back more than 100 years, and one brick from the Harley-Davidson Museum will be integrated into The Rally Point’s final construction.
The 75th Sturgis Motorcycle Rally starts on August 1st, 2015. Be sure to check out The Rally Point when you’re there and feel free to share you photographs with us!
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