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Is Harley in trouble?

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Old 07-18-2017, 02:22 PM
xyzzyxyzzy xyzzyxyzzy is offline
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Question Is Harley in trouble?

H-D's fortunes do not appear to be in a happy place at the moment.

Clearly, we are not doing our part. Buy more do-rags! Buy more bikes! But seriously, this millennial disinterest in motorcycles does seem to have legs. Hopefully things will turn around.

And on another positive note, Dr. Taglioni (God rest his soul) probably doesn't have to worry about H-D buying Ducati.
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Old 07-18-2017, 02:30 PM
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Millennials are riding HDs, they're just not riding the **** that's sitting on dealer floors.
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Old 07-18-2017, 03:49 PM
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If you do a little research during the Great Recession of 2007-2009 motorcycles sales fell 41%. They slowly started coming back but the oil bust starting in 2014 has also hurt the sales of motorcycles and other toys. People can't buy or are afraid to spend the money on toys like they used to.
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Old 07-18-2017, 05:29 PM
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I've done all I could. Bought a set of rear brake pads Sunday. Cost for them and a quart of straight 50 wt. and tax was 77.00. Pads, 66.95. Wanted them "right now", so I expected that to cost a little more, but not that. They replaced EBCs which lasted 20k+ and cost less than half, but didn't want to wait 2 days.

Last edited by billib1954; 07-18-2017 at 05:41 PM.
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Old 07-18-2017, 05:35 PM
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Old 07-18-2017, 06:05 PM
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I don't care i've got a Harley...b.
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Old 07-18-2017, 06:13 PM
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Harley seemed to be ok before MOCO forced dealers to become boutiques. That increased overhead which was passed along to the consumer.
An online Harley dealer, no building, no parts, no service, no salespeople, no clothing or riding gear would go a long way to bring in customers.
Buy a bike on the internet and have it delivered, truck freight to your home. How about it Amazon?
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Old 07-18-2017, 06:14 PM
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I would hardly think missing the bottom sales mark by less than 2000 motorcycles is reason for the sky to fall. I'm pretty sure 2016 was still a growth year in profits.
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Old 07-18-2017, 06:20 PM
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I did my part. Last week I had the dealer replace my front wheel bearings for $113.
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Old 07-18-2017, 06:20 PM
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It is happening to the auto industry as well. It is not what the millennials are doing period.
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