HD CEO's says
#11
02-13-2018, 10:21 AM
Want to make even more money? License your battery pack as a standard to the other mocos. Charge a ridiculous premium to let the other brands use your batteries, that would then drive the other brand riders straight to your doors if they want the juice.
#14
02-13-2018, 10:32 AM
Seasoned HDF Member
It's hard to sell sexy when your demographic is old, fat, out of shape, and on trailers.
Millennials are only interested in an app that simulates riding one. Cell phones already vibrate, just get them to leak.
If they go electric, that will pretty much solve the whole "Where to put the gas cap?" thing though.
Millennials are only interested in an app that simulates riding one. Cell phones already vibrate, just get them to leak.
If they go electric, that will pretty much solve the whole "Where to put the gas cap?" thing though.
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jz78817 (02-13-2018)
#15
02-13-2018, 11:03 AM
Ultimate HDF Member
#16
02-13-2018, 11:32 AM
Not a Moderator!
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#17
02-13-2018, 11:33 AM
In an interview with Reuters HD's CEO states HD is NOT going to merge or go private (bad news for investors who have been murdered owning HOG). And that they are not in denial about losing market share in the USA as Polaris sales are rising. Polaris has a 30% lower pricing formula due to incentives which he says HD will not engage in. Better think again sir is my advice. The auto makers for years tried to exit that stradegy only to fall victim to it time and time again.
Younger kids are NOT into heavy bikes and electric motorcycles are very expensive to make with lower margins.
The aging Baby Boomers have come and gone and HD has to accept that dilemma.
Younger kids are NOT into heavy bikes and electric motorcycles are very expensive to make with lower margins.
The aging Baby Boomers have come and gone and HD has to accept that dilemma.
Last edited by jz78817; 02-13-2018 at 11:35 AM.
#18
02-13-2018, 11:35 AM
#19
02-13-2018, 11:43 AM
Stellar HDF Member
Let the company shrink. There will be more wealthy 50 somethings. People keep saying the baby boomers are dwindling, but as far as I know, 30s and 40s somethings are getting older too... Keep it higher dollar, you still don't hear people say they dream to be able to buy a GW or Indian. Keep the prices steady, raise the quality. They are the standard, unless you just really love the Indian styling and sub par aftermarket support and dealer network.
Last edited by big papa AZ; 02-13-2018 at 11:44 AM.
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wide glider (02-13-2018)
#20
02-13-2018, 11:43 AM
I'd say they aught to push electrics. Hard. If that's what the city dwellers want, cater to your market.
One of Harley's huge selling points to the touring crowd is that you're never far from an HD dealership. At least for the most part. So...if you have electric motorcycles with a battery that is easy to swap out, you can utilize your existing footprint as a fueling station. Charge a reasonable price to swap out a charged cell (similar to a tank of gas), and suddenly your electric bikes are viable for going long distances with a bit of pre-planning. It would be like trading out propane tanks. Shoot, the dealer doesn't even have to be open to do this. This also puts customers in your door that would have otherwise bought gas at the station and left town.
Maybe they'll buy something while they're at it? I really don't see any downside to this.
One of Harley's huge selling points to the touring crowd is that you're never far from an HD dealership. At least for the most part. So...if you have electric motorcycles with a battery that is easy to swap out, you can utilize your existing footprint as a fueling station. Charge a reasonable price to swap out a charged cell (similar to a tank of gas), and suddenly your electric bikes are viable for going long distances with a bit of pre-planning. It would be like trading out propane tanks. Shoot, the dealer doesn't even have to be open to do this. This also puts customers in your door that would have otherwise bought gas at the station and left town.
Maybe they'll buy something while they're at it? I really don't see any downside to this.