HD CEO's says
#1
02-13-2018, 09:04 AM
HD CEO's says
In an interview with Reuters HD's CEO states HD is NOT going to merge or go private (bad news for investors who have been murdered owning HOG). And that they are not in denial about losing market share in the USA as Polaris sales are rising. Polaris has a 30% lower pricing formula due to incentives which he says HD will not engage in. Better think again sir is my advice. The auto makers for years tried to exit that stradegy only to fall victim to it time and time again.
Younger kids are NOT into heavy bikes and electric motorcycles are very expensive to make with lower margins.
The aging Baby Boomers have come and gone and HD has to accept that dilemma.
As one analysts suggest HD is in a bad way. That's true. Just like someday auto makers in the US will be in a tangle seeing how the younger types love big cities which owning a vehicle is not in their cards.
So what should HD do to kick start their sales?
Younger kids are NOT into heavy bikes and electric motorcycles are very expensive to make with lower margins.
The aging Baby Boomers have come and gone and HD has to accept that dilemma.
As one analysts suggest HD is in a bad way. That's true. Just like someday auto makers in the US will be in a tangle seeing how the younger types love big cities which owning a vehicle is not in their cards.
So what should HD do to kick start their sales?
Top Answer
02-13-2018, 09:18 AM
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#2
02-13-2018, 09:10 AM
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#3
02-13-2018, 09:18 AM
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#5
02-13-2018, 09:44 AM
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#6
02-13-2018, 09:44 AM
I'd say they aught to push electrics. Hard. If that's what the city dwellers want, cater to your market.
One of Harley's huge selling points to the touring crowd is that you're never far from an HD dealership. At least for the most part. So...if you have electric motorcycles with a battery that is easy to swap out, you can utilize your existing footprint as a fueling station. Charge a reasonable price to swap out a charged cell (similar to a tank of gas), and suddenly your electric bikes are viable for going long distances with a bit of pre-planning. It would be like trading out propane tanks. Shoot, the dealer doesn't even have to be open to do this. This also puts customers in your door that would have otherwise bought gas at the station and left town.
Maybe they'll buy something while they're at it? I really don't see any downside to this.
One of Harley's huge selling points to the touring crowd is that you're never far from an HD dealership. At least for the most part. So...if you have electric motorcycles with a battery that is easy to swap out, you can utilize your existing footprint as a fueling station. Charge a reasonable price to swap out a charged cell (similar to a tank of gas), and suddenly your electric bikes are viable for going long distances with a bit of pre-planning. It would be like trading out propane tanks. Shoot, the dealer doesn't even have to be open to do this. This also puts customers in your door that would have otherwise bought gas at the station and left town.
Maybe they'll buy something while they're at it? I really don't see any downside to this.
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#7
02-13-2018, 09:47 AM
Outstanding HDF Member
I'd say they aught to push electrics. Hard. If that's what the city dwellers want, cater to your market.
One of Harley's huge selling points to the touring crowd is that you're never far from an HD dealership. At least for the most part. So...if you have electric motorcycles with a battery that is easy to swap out, you can utilize your existing footprint as a fueling station. Charge a reasonable price to swap out a charged cell (similar to a tank of gas), and suddenly your electric bikes are viable for going long distances with a bit of pre-planning. It would be like trading out propane tanks. Shoot, the dealer doesn't even have to be open to do this. This also puts customers in your door that would have otherwise bougght gas at the station and left town.
Maybe they'll buy something while they're at it? I really don't see any downside to this.
One of Harley's huge selling points to the touring crowd is that you're never far from an HD dealership. At least for the most part. So...if you have electric motorcycles with a battery that is easy to swap out, you can utilize your existing footprint as a fueling station. Charge a reasonable price to swap out a charged cell (similar to a tank of gas), and suddenly your electric bikes are viable for going long distances with a bit of pre-planning. It would be like trading out propane tanks. Shoot, the dealer doesn't even have to be open to do this. This also puts customers in your door that would have otherwise bougght gas at the station and left town.
Maybe they'll buy something while they're at it? I really don't see any downside to this.
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GPHDXLC (02-13-2018)
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#8
02-13-2018, 09:58 AM
Road Warrior
I'd say they aught to push electrics. Hard. If that's what the city dwellers want, cater to your market.
One of Harley's huge selling points to the touring crowd is that you're never far from an HD dealership. At least for the most part. So...if you have electric motorcycles with a battery that is easy to swap out, you can utilize your existing footprint as a fueling station. Charge a reasonable price to swap out a charged cell (similar to a tank of gas), and suddenly your electric bikes are viable for going long distances with a bit of pre-planning. It would be like trading out propane tanks. Shoot, the dealer doesn't even have to be open to do this. This also puts customers in your door that would have otherwise bought gas at the station and left town.
Maybe they'll buy something while they're at it? I really don't see any downside to this.
One of Harley's huge selling points to the touring crowd is that you're never far from an HD dealership. At least for the most part. So...if you have electric motorcycles with a battery that is easy to swap out, you can utilize your existing footprint as a fueling station. Charge a reasonable price to swap out a charged cell (similar to a tank of gas), and suddenly your electric bikes are viable for going long distances with a bit of pre-planning. It would be like trading out propane tanks. Shoot, the dealer doesn't even have to be open to do this. This also puts customers in your door that would have otherwise bought gas at the station and left town.
Maybe they'll buy something while they're at it? I really don't see any downside to this.
The following users liked this post:
GPHDXLC (02-13-2018)
#9
02-13-2018, 10:00 AM
Big Kahuna HDF Member
#10
02-13-2018, 10:15 AM
