Livewire? An electric motorcycle..... whats the point?

"Harley-Davidson Chief Financial Officer John Olin said the company will spend $25 million to $50 million per year over the next several years on electric motorcycle technology. The goal is to be the world leader in the electric motorcycle market. "

“The universal appeal of that product was the most astounding aspect of that initiative,” Levatich said of LiveWire during the call. “It gave us a lot of confidence that electric motorcycles have broad-based appeal. … They are going to sit alongside existing Harleys and garages as much as they’re going to create new interest in the sport.”

At any rate, Revival’s Stulberg says, the appeal of an electric bike is not mutually exclusive vs. that of one running on a conventional internal combustion engine. While the thumping sound of the latter is undeniably alluring, the flying feeling provided by the former matches it for pure riding thrill.

“This will only increase the respect that the brand gets,” he says. “At least finally, they can say that Harley does low-tech heritage and it does cutting-edge technology. They can do both. If Harley can do that, it’ll save the company.”

So expect a whole new world of aftermarket parts and upgrades to open up.

Duracell longer life harley batteries......samsung motherboards for the electric bike's dispays.....intel chips....on and on.....uggh

Enormous torque, utter reliability, no maintenance. No oil changes, no cams, no lifters, no exhaust, no wrenching needed likely ever. You'd never have to visit another "which oil" thread again. No sumping. Nothing.

Probably not the first choice for a touring bike, but for around-town, it may very well turn out to be brilliant.

Your had me at, "Which oil thread" ....... Ill buy 2 please.

:icon_dance-tap:

Forgot about this, this was a silly commercial and it's definitely got a big ol' Save The Planet" message, but maybe this helps some see why some folks may see the potential benefits of going electric...

Dont forget....

No anything that makes a harley a harley.....

Not sure all progress is all good.

exactly my point...the harley faithful have been putting up with the flawed bikes but the younger generation won't tolerate buying a 25k bike and then have to start immediately replacing parts, sometimes before it leaves the dealer. Now I'll go to bed

Agreed across the board. Just pointing out that a big sea change is coming that could possibly appeal to customers to whom the current lineup doesn't appeal.

I like my Harley exactly the way it is. Would be interested in perhaps adding an electric bike to the stable, but definitely not looking to replace the current gas-sucking tire-shredding noise-making idle-shaking steel horse.

Sorry so funny I had to post this in two different threads. Lol