The Blind leading the Blind. HD appoints their first Brand President.
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The Blind leading the Blind. HD appoints their first Brand President.
Last edited by Ron750; 04-05-2019 at 10:33 PM. Reason: Link doesn’t work on mobile browser
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"Grimmer is responsible for all aspects of the Harley-Davidson brand including product planning, marketing, retail, apparel, and communications.
Grimmer has more than 20 years of experience in brand strategy. Most recently, he was founder and chief executive of Habit, a nutrition life science company.
He has also held leadership roles in companies such as Campbell Soup Co., Plum Organics, Clif Bar & Co., and IDEO."
I had no idea what IDEO was.
IDEO is an international design and consulting firm founded in Palo Alto, California, in 1991.
The company uses the design thinking methodology to design products, services, environments, and digital experiences.
Grimmer has more than 20 years of experience in brand strategy. Most recently, he was founder and chief executive of Habit, a nutrition life science company.
He has also held leadership roles in companies such as Campbell Soup Co., Plum Organics, Clif Bar & Co., and IDEO."
I had no idea what IDEO was.
IDEO is an international design and consulting firm founded in Palo Alto, California, in 1991.
The company uses the design thinking methodology to design products, services, environments, and digital experiences.
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ABQ-Jammer (10-28-2019)