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Hate to tell ya fellers, HD doesn't care what we think. At all. The majority of touring bike owners are close to their last bike purchase and therefore, aren't relevant any more. Harley is a business, a money maker. They are here to sell stuff, not to cater to our nostalgic expectations. It's a shame, but such is life.
I'm 50 now and on my third Ultra, two of them were new, then I learned that buying low mile used works better for me. I'll likely buy one more bike once this old '14 gets so loose that it's not worth rebuilding, and since I won't be buying new, the MoCo doesn't even care if I wake up tomorrow. I'm 100% irrelevant. Dead to them.
They are thinking about the 20 to 30 year olds now, and what they will want to buy with the inheritance they get from us.
Thats being pretty cynical.
I wonder if there are enough 30-40 year olds out there who want to, or can afford to drop $30,000 plus on a new HD Touring model.
I dont think thats part of the HD business plan although the new product line empathizing the blacked out/goth look does seem to be an attempt to attract the younger potential buyers.
That’s being pretty cynical.
I wonder if there are enough 30-40 year olds out there who want to, or can afford to drop $30,000 plus on a new HD Touring model.
I don’t think that’s part of the HD business plan although the “new” product line empathizing the “blacked out”/“goth” look does seem to be an attempt to attract the younger potential buyers.
It very much is, corporate outright layed it all out in detail at the big dealers only Expo in 2016 just before the M8's were made public. If anyones been following the trends since things are going along the guidelines they laid out.
Last edited by TwiZted Biker; Jan 21, 2024 at 04:15 PM.
When I'm at a demo ride, there are a whole lot of 30-40 year olds who ride in on their touring bikes, looking to see if they're going to replace it with a newer one.
When I'm at a demo ride, there are a whole lot of 30-40 year olds who ride in on their touring bikes, looking to see if they're going to replace it with a newer one.
Yeah, they're probably ridding in on daddy's bike, No one buys a bike at a demo, it's entertainment for an afternoon. Once Boomers are gone so is JZ. Gen X will not be enough and forget Zen Z, all they want is a virtual motorcycle.
Thats being pretty cynical.
I wonder if there are enough 30-40 year olds out there who want to, or can afford to drop $30,000 plus on a new HD Touring model.
I was 34 when I bought my first new Ultra. I did it with my own paychecks. The Gen Xer's are about to inheret a nice chunk of change and you betchya they'll spend a bit on a nice bike.
I agree about the HD demo days . Its my opportunity to ride a few models Id never buy and without wasting sales staffs time. But its a nice way to spend a summer day.
It also reinforces how happy I am with my current (and paid for lol) Ultra Limited.
Yeah, they're probably ridding in on daddy's bike, No one buys a bike at a demo, it's entertainment for an afternoon. Once Boomers are gone so is JZ. Gen X will not be enough and forget Zen Z, all they want is a virtual motorcycle.
Naw, they were on their own bikes.
Was fun watching how many dealership bikes got sold that weekend.
No lack of younger riders at the various events like a bike week or bike weekend.
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