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Why is it that a complete stranger (chicago HD) can give you a 20% discount on parts and acc. and my local HD dealer , where i purchased the bike and a years worth of accesories cant give me ( or wont) the same discount. And i am sure the Chicago HD dealership is still making money @ 20% off msrp? I do know that in the future i will be doing all of my shopping at Chicago HD ( unless some one has found a better deal)
Why is it that a complete stranger (chicago HD) can give you a 20% discount on parts and acc. and my local HD dealer , where i purchased the bike and a years worth of accesories cant give me ( or wont) the same discount. And i am sure the Chicago HD dealership is still making money @ 20% off msrp? I do know that in the future i will be doing all of my shopping at Chicago HD ( unless some one has found a better deal)
A lot of it has to do with the fact that dealers that sell with 20% discounts, sell a lot of accessories compared to dealers that don't offer discounts. What their overhead expenses are also has an effect.
I just went through the same thing. Before I ordered the parts for my winter mods, stopped by my local dealer and asked if they would match the prices I could find online. They said they couldn't. I ordered a few small items from them and the bigger ticket items I ordered from Zanotti's. I am in Illinois, so if ordering through Chicago HD, I would have to pay the sales tax.
I ran into this same problem when I bought my new bike. I bought 2 bikes from my dealer this past year, I called the parts manager and complained to him that I could get 20% off parts from HD dealers on the net, and why won't he give the same to me being a loyal customer? He told me that the Motor Campany didn't like the fact that some dealers where doing the discounts and were going to put a stop to it. IMO that's bull. he did offer me 10% if I join there local HOG chapter and would give me a credit for parts for the cost of joining. Still BULL. I buy from Chicago HD and Surdyke HD get my 20% and try to shop during free shipping sales
Different business strategies, the dealer I use offers 20% off for a short time (I think it was 3 months) after you buy a bike from him. They also have % off sales a few times a year.
Because a lot of dealers are living in yesteryear and won't admit to themselves that the way people shop for Harley stuff has changed. They still expect people to pay whatever they ask and don't think they need to "match" prices. Maybe this contributes to some of them closing their doors.
Because some dealers are smarter than others.
Parts, accessories and apparel are commodities and the only criteria I use when I buy them is price, nothing else.
Obviously, I'm not the only one.
The dealers are counting on you to not want to wait that "time" and pay more for the convenience of having your part now.
Now if they are "out of stock", you'd be a fool to pay full price at the counter only to wait for the part.
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