Now I know why dealers are stocking up on used bikes
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Outstanding HDF Member
Joined: Sep 2006
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From:
Now I know why dealers are stocking up on used bikes
HD will only ship 55,000 to 59,000 bikes in the second quarter 2009.
This is down from 80,326..That is 30% fewer bikes then last year. Inventories were already way down coming into this year.
Retail sales are down only 12% and they are shipping 30% less?? The dealers are going to be begging for more iron by mid summer.
Do you think bikes will be over msrp? Waiting lists? Any other ideas.
This is down from 80,326..That is 30% fewer bikes then last year. Inventories were already way down coming into this year.
Retail sales are down only 12% and they are shipping 30% less?? The dealers are going to be begging for more iron by mid summer.
Do you think bikes will be over msrp? Waiting lists? Any other ideas.
Ultimate HDF Member
Joined: May 2008
Posts: 7,439
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From: 'Noke, VA
They're artificially keeping demand up so that they can continue to sell at or above MSRP. This is a good thing for those of us who already own bikes, as this will help keep out resale values up and prevent the rampant discounting that's screwed up the domestic auto market.
Ultimate HDF Member
Joined: Sep 2007
Posts: 8,831
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From: Nomad
Well, it won't be like the '90s.
I think they're trying to match supply with diminishing demand to maintain a market equilibrium. And so, while revenues will go down, dealers at least won't have all that inventory sitting around, watching those bikes turn from assets to liabilities.
I think they're trying to match supply with diminishing demand to maintain a market equilibrium. And so, while revenues will go down, dealers at least won't have all that inventory sitting around, watching those bikes turn from assets to liabilities.
Road Master
Joined: Apr 2008
Posts: 1,195
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From: Denver, Colorado
Well, it won't be like the '90s.
I think they're trying to match supply with diminishing demand to maintain a market equilibrium. And so, while revenues will go down, dealers at least won't have all that inventory sitting around, watching those bikes turn from assets to liabilities.
I think they're trying to match supply with diminishing demand to maintain a market equilibrium. And so, while revenues will go down, dealers at least won't have all that inventory sitting around, watching those bikes turn from assets to liabilities.
Big Kahuna HDF Member
Joined: Feb 2006
Posts: 23,881
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From: USA
Yep, If they have a bike you want better get it now because as the economy picks up production will lag. This is just starting to happen in the auto industry. Once inventories are depleted....the deals will be gone. The MoCo loves sale prices over MSRP. Soon the general consumer public will figure this out and run for the last inventories.
Even a majority of GM dealerships are slowing down on the giveaway deals.
Even a majority of GM dealerships are slowing down on the giveaway deals.
Outstanding HDF Member
Joined: Jun 2007
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From: So Cal The Golden State
All the better reason to buy their stock.
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Big Kahuna HDF Member
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From: USA
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Tourer
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From: newnan georgia
after the sportster trade in deal, they can cut way back on sportys for a while, my dealer has about 25 nice low milage used sportsters [ including mine ] and their not cutting prices for used verses new much at all.