Touring Models Road King, Road King Custom, Road King Classic, Road Glide, Street Glide, Electra Glide, Electra Glide Classic, and Electra Glide Ultra Classic bikes.
Sponsored by:
Sponsored by:

2021 'Enthusiast' Line

Thread Tools
 
Search this Thread
 
Old Jan 24, 2021 | 03:48 AM
  #1  
RiderX's Avatar
RiderX
Thread Starter
|
Road Master
15 Year Member
Liked
Loved
Community Favorite
Joined: Apr 2007
Posts: 1,021
Likes: 304
From: Providence Forge, VA
Default 2021 'Enthusiast' Line

Was anyone able to garner more information either from the 2021 model year presentation by H-D or other resources regarding the 'Enthusiast' lineup? It seemed to me that the new 'Enthusiast' line is going to be a more customizable build to order type of bike. Is that your understanding? If this is true, this may be last year of the CVO line. Why would H-D start a line of bikes that would compete directly with the already existing CVO models? CVO models are already extremely expensive. However, if you are already in the market for a CVO and could spend only a few more thousand to finely customize that CVO exactly the way you wanted, why wouldn't you?

Maybe I am not understanding the 'Enthusiast' lineup. I know H-D was extremely vague about it in the MY 2021 presentation but I am wondering if anyone else has heard more information from other corners of the market.
 
Reply
Old Jan 24, 2021 | 12:15 PM
  #2  
foxtrapper's Avatar
foxtrapper
HDF Community Team
Veteran: Navy
Veteran: National Guard
10 Year Member
Top Answer: 3
Joined: Nov 2012
Posts: 6,191
Likes: 2,421
From: USA
Community Team
Default

I don’t see any Enthusiasts lineup on their web page. Just the Enthusiasts magazine.

https://www.harley-davidson.com/us/e...nthusiast.html
 
Reply
Old Jan 24, 2021 | 12:18 PM
  #3  
smitty901's Avatar
smitty901
Seasoned HDF Member
Veteran: Army
15 Year Member
Liked
Community Favorite
Joined: Feb 2008
Posts: 23,001
Likes: 11,441
Default

Originally Posted by foxtrapper
I don’t see any Enthusiasts lineup on their web page. Just the Enthusiasts magazine.

https://www.harley-davidson.com/us/e...nthusiast.html
Maybe a new T shirt.
 
Reply
Old Jan 24, 2021 | 12:22 PM
  #4  
Keithhu's Avatar
Keithhu
Seasoned HDF Member
15 Year Member
Liked
Loved
Community Favorite
Joined: Sep 2009
Posts: 17,148
Likes: 6,171
From: SE Michigan
Default

Not sure where you got build to order notion (maybe from the "2021 is the year of the monoshock touring frame" people?). Doesn't scale, especially in an era when they are selling 1/2 the bikes (or fewer) than their peak.
 
Reply
Old Jan 24, 2021 | 01:40 PM
  #5  
LQQK_OUT's Avatar
LQQK_OUT
Seasoned HDF Member
15 Year Member
Liked
Loved
Community Favorite
Joined: Nov 2006
Posts: 5,895
Likes: 1,908
From: East Coast, USA
Default

Originally Posted by RiderX
Was anyone able to garner more information either from the 2021 model year presentation by H-D or other resources regarding the 'Enthusiast' lineup? It seemed to me that the new 'Enthusiast' line is going to be a more customizable build to order type of bike. Is that your understanding? If this is true, this may be last year of the CVO line. Why would H-D start a line of bikes that would compete directly with the already existing CVO models? CVO models are already extremely expensive. However, if you are already in the market for a CVO and could spend only a few more thousand to finely customize that CVO exactly the way you wanted, why wouldn't you?
Don't know anything about the new line-up. I probably saw the same video/information you did. HD CEO said that HD is thinking even bigger in 2021. They are going to launch an icon new collection marrying the best of HD innovation, evolution and emotion! These models will redefine desirability and exclusivity. He is excited to share more, but that story isn't for today.

Maybe the new line-up will be hand-built, like the CVO line-up was done previously? Why would someone on this forum have an inside scope and even if they did, share the information here?


 
Reply
Old Jan 24, 2021 | 01:54 PM
  #6  
Sanjuro's Avatar
Sanjuro
Stellar HDF Member
Veteran: Navy
10 Year Member
Liked
Community Favorite
Joined: Nov 2015
Posts: 2,007
Likes: 1,735
From: Variable
Default

Interesting.

I was wondering if the “hidden” paint color options on some models was part of this Enthusiast model.

Kinda like at some stores where you have to be in-the-know to be offered items that are not advertised to the general public
 
Reply
Old Jan 24, 2021 | 08:33 PM
  #7  
Alex Anders's Avatar
Alex Anders
Tourer
Joined: Jul 2020
Posts: 437
Likes: 136
From: Missouri
Default

All I got was what the CEO said that more information would be available later on.
 
Reply
Old Jan 25, 2021 | 08:04 AM
  #8  
jamala00's Avatar
jamala00
Banned
Joined: Sep 2009
Posts: 7,960
Likes: 6,716
From: WI
Default

Originally Posted by Alex Anders
All I got was what the CEO said that more information would be available later on.
Yep, how many years were they talking about the Pan America and the Bronx? Still have not seen either of those on a sales floor yet.
 
Reply
HD Forum Stories

The Best of Harley-Davidson for Lifelong Riders

story-0

7 Times Harley-Davidson Chucked Tradition Out the Window

 Verdad Gallardo
story-1

7 Surprising Harley-Davidson Products that Are Not Motorcycles

 Verdad Gallardo
story-2

8 Best Harley-Davidson Motorcycles Ever

 Pouria Savadkouei
story-3

10 Worst Harley-Davidson Motorcycles Ever

 Pouria Savadkouei
story-4

Killer Custom's Jail Break Is The Breakout That Refused to Blend In

 Verdad Gallardo
story-5

Crazy Bunderbike Build Looks Amazing, But Is It Impossible to Ride?

 Verdad Gallardo
story-6

Harley-Davidson Reveals Super Cool Cafe Racer Concept

 Verdad Gallardo
story-7

Engraved Rebellion: Inside Bundnerbike's Glam Rock II

 Verdad Gallardo
story-8

10 Motorcycles You Should Never Buy

 Joe Kucinski
story-9

10 Things Harley-Davidson Needs to Fix in 2026

 Verdad Gallardo
Old Jan 25, 2021 | 08:49 AM
  #9  
RJGoose's Avatar
RJGoose
6th Gear
Joined: Apr 2016
Posts: 14
Likes: 2
From: Williamsburg, VA
Default

There's a lot of flexibility with the words "Enthusiast" and Harley Davidson. What kind of Harley "Enthusiast"? Stripped down to deliver the best price point for someone to customize to their liking? Would be a great base for either a performance or custom build. Why waste money on parts you're just going to 86? Or are they going to throw the P&A Catalog at it and hang every chrome do-dad off the poor bike? Isn't that option already available? We'll just have to wait and see.
 
Reply
Old Jan 25, 2021 | 02:06 PM
  #10  
RiderX's Avatar
RiderX
Thread Starter
|
Road Master
15 Year Member
Liked
Loved
Community Favorite
Joined: Apr 2007
Posts: 1,021
Likes: 304
From: Providence Forge, VA
Default

Originally Posted by LQQK_OUT
Why would someone on this forum have an inside scope and even if they did, share the information here?

Because they could do it anonymously and have bragging rights for being an insider and the first person to announce it publicly. People like this exist in every industry.
 
Reply



All times are GMT -5. The time now is 05:03 PM.

story-0
7 Times Harley-Davidson Chucked Tradition Out the Window

Slideshow: Harley-Davidson built its reputation on nostalgia, but every so often, the company took a hard left turn into the future.

By Verdad Gallardo | 2026-05-20 11:18:19


VIEW MORE
story-1
7 Surprising Harley-Davidson Products that Are Not Motorcycles

Slideshow: The bar-and-shield logo shows up on far more than motorcycles, some of the company's most unexpected products have nothing to do with riding.

By Verdad Gallardo | 2026-04-29 16:50:35


VIEW MORE
story-2
8 Best Harley-Davidson Motorcycles Ever

Slideshow: Not every Harley gets it right, but these are the ones that genuinely earned their reputation.

By Pouria Savadkouei | 2026-04-15 14:23:21


VIEW MORE
story-3
10 Worst Harley-Davidson Motorcycles Ever

Slideshow: From the troubled AMF years to modern misfires, these bikes earned reputations for reliability issues, questionable engineering, or disappointing performance.

By Pouria Savadkouei | 2026-04-01 20:01:09


VIEW MORE
story-4
Killer Custom's Jail Break Is The Breakout That Refused to Blend In

Slideshow: Killer Custom's "Jail Breaker" build focuses more on stance and visual aggression than mechanical overhaul.

By Verdad Gallardo | 2026-03-18 19:20:32


VIEW MORE
story-5
Crazy Bunderbike Build Looks Amazing, But Is It Impossible to Ride?

Slideshow: The Swiss custom shop has taken a Harley Softail and stretched it into something so long and low that it looks closer to a rolling sculpture than a conventional motorcycle.

By Verdad Gallardo | 2026-03-07 16:15:30


VIEW MORE
story-6
Harley-Davidson Reveals Super Cool Cafe Racer Concept

Slideshow: Harley-Davidson's new RMCR concept revives the café racer formula with modern hardware-and it may be exactly the reset the company needs.

By Verdad Gallardo | 2026-03-04 12:23:37


VIEW MORE
story-7
Engraved Rebellion: Inside Bundnerbike's Glam Rock II

Slideshow: A standard cruiser becomes an intricate metal canvas in the hands of a Swiss custom house known for pushing Harley-Davidson platforms far beyond their factory brief.

By Verdad Gallardo | 2026-02-24 18:19:44


VIEW MORE
story-8
10 Motorcycles You Should Never Buy

Slideshow: There is no shortage of great motorcycles to buy, but we would avoid these ten.

By Joe Kucinski | 2026-02-19 14:50:51


VIEW MORE
story-9
10 Things Harley-Davidson Needs to Fix in 2026

Slideshow: Harley-Davidson's challenges aren't abstract; they show up in dropping shipments, shrinking dealer traffic, and strategic decisions that aren't yet translating into growth.

By Verdad Gallardo | 2026-01-13 18:33:17


VIEW MORE